Blog Netlog

Heads in the cloud

There has been a lot of chat about how cloud computing – where information is stored in an internet ‘cloud’ – is being championed by the social networks.

Cloud computing describes the saving of information somewhere online, not on your computer or on a disc. After all, do you keep your data to yourself, or do you share it?

People, it seems, are very happy to host their photos, videos and other content on external sites. Studies suggest that these are the best ways to store, share and (come on now, admit it) spy on other people.

So, we thought we’d put some of our statistics out there. Here goes…

• Netlog hosts almost 180 million user photos online
• Our users upload more than 4 million photos per week and view 6 million photos per week
• More than 21 million Netlog members have at least one photo on their profile

Do you have a set of images that you’re proud of? Do you use Netlog for pictures of yourself, or do you publish some of your finest shots so other people can share in the joy?

Actually, the most popular picture tag on Netlog is cool – read into that what you will!
- 29 noiembrie 2008
Netlog launched iPhone app

After launching a new and fully customisable homepage and our own bookmarklet , here’s another application for Netlog and Apple fans: the iPhone Netlog application. From now on, every iPhone and iPod Touch user will be able to have all their friends in their pocket!

Each Netlog user owning an iPhone and iPod Touch will be able to stay in closer contact with friends and like-minded people, leave guestbook messages or check their own messages. Moreover, pictures taken on an iPhone can be uploaded to Netlog immediately. And, for those fond of shouting about what they’re doing, they can include their GPS location in the shout so that everybody knows where they are.

The application is available now from iTunes in Chinese (Simplified), Dutch, English, Finnish, French, German, Italian, Norwegian, Polish, Portuguese, Russian and Swedish and can be downloaded from here.

For owners of different devices who want to use Netlog on the move, the Netlog mobile site offers similar features to the Apple app. Check it out here.

Share the news ordownload the official press release.
- 20 noiembrie 2008
New Netlog homepage launched

The days of the one-for-all homepage are gone. Our developers have worked hard to create a customisable homepage designed to make each member’s stay on Netlog more pleasant – by giving them the power to choose.

Now, Netlog’s homepage synchronises with each user’s privacy settings, and allows them to select exactly what information is shown on their page. It also lets members choose their page’s layout and add all sorts of other features – including direct links to friends’ blogs and photos.

We have issued a press release on this topic, so if you’re interested, read about it here .
- 14 noiembrie 2008
Netlog Bookmarklet

Web 2.0 is a beautiful thing that offers infinite possibilities to its users. However, with all the news, information and sites available, it can also be pretty hectic - and can leave you wishing there were more hours in the day!

So from now on, Netlog users will be able to share and save links on their profiles through our new LINK feature. This can be added on the shortcut toolbar by going to Settings/Display/Shortcuts and activating the “Add a Link” option. With this activated, each user can add any website link manually to their profile.

Add a Link page on Netlog

To make matters even simpler, Netlog has created a bookmarklet that will make linking straightforward and quick. So if you’re reading the news online or happen to stumble upon a really interesting site, the Netlog bookmarklet will let you share this link with your friends and peers.

Moreover, thanks to the Add to Any and Shareomatic bookmarking widget, each Netlog user can gather everything they want to know in one place. For example, readers of the Belgian newspapers De Standaard , Het Nieuwsblad and De Tijd – and Het Laatste Nieuws in due course - can use the bookmarking service to save and share news items with other Netlog members.

Netlog Bookmarklet on De Standaard

Now, every Netlog user can:

• Add any links to his/her profile by using by using the Netlog Toolbar for IE (Firefox support is in development), or through manual input
• Import links from Belgium’s most read newspapers online or from any other site using the “add to any” and “shareomatic” buttons
- 6 noiembrie 2008
Netlog attends IAB Italy

For the first time ever, Netlog will attend the International Advertising Bureau IAB forum in Milan , in our capacity as corporate member of IAB Europe .

Luisella Giani, our business developer for Italy, will represent us. She’ll most definitely talk about how proud we are to be the country’s leading social network, and amaze attendees with our latest statistics. These include the fact that we registered more than 1.5 billion page views during September on the Italian site, which means over 850 million minutes were spent online by our two-and-a-half million Italian members. She’ll be giving out some really cool gadgets, too.

So, if you have any questions about Netlog, are curious about our latest statistics and campaigns, or simply want drop by and say hello, you can find us at stand number 62. We’ll be sharing it with WebAds , our sales house in Italy. So for great giveaways and hot new info, come and see us!
- 5 noiembrie 2008
Radio Veronica tunes in to Netlog

From today, Holland’s Radio Veronica will have its own community on Netlog – allowing its fans to interact with the station’s DJs, programmers and other listeners. To mark the beginning of this wonderful collaboration, Radio Veronica is launching its famous Top 1000 of 80s and 90s songs on Netlog. Listeners can submit their top ten favourite songs to help Radio Veronica compile the list.

Veronica fans already on Netlog, who want to enjoy its great music and get the latest scoops and news, can simply join Veronica’s brand page. For listeners not yet on Netlog, the registration process is easy and quick.

We’re thrilled about this partnership for many reasons – but mainly because it’s our first media partnership with a very popular radio station and big media group. In fact, Sky Radio Group, to which Radio Veronica belongs, is the biggest in Holland. Radio Veronica also plays Holland's best 80s and 90’s hits, and boasts DJs including Rob van Someren, Ferry Maat, Bart van Leeuwen, Colin Banks, Patrick Kicken, Erik de Zwart, Rick van Velthuysen, Ben Liebrand, Erwin Peters, Peter Teekamp, DJ Silverius, Silvan Stoet and Luc van Rooij en DJ Sven.

For the official press release, please check the press page.
- 4 noiembrie 2008
Netlog partners with sales houses in Europe

Netlog has signed contracts with prestigious online advertising platforms in both Austria and Slovenia. The companies will represent us in front of the local advertisers and spread the word about our great interactive advertising solutions.

AdLINK Media is the leading sales house for online advertising in Austria and Europe’s leading premium online marketing agent, with offices in 12 countries throughout the continent. It is a competent and experienced promoter and we expect nothing less than first-class representation in the Austrian market.

For Slovenian advertisers, we have partnered with Httpool – a rapidly growing international advertising network with a focus on emerging markets. Established in 2000, Httpool’s network covers Central and Eastern Europe as well as the US.

Both companies released local press releases to announce these partnerships. Both the AdLINK and Httpool media releases are here .
- 3 noiembrie 2008
Netlog named ‘Most Promising Enterprise’ for 2008

Last night Netlog won the Flemish Government Award for the Most Promising Company in 2008. Patricia Ceysens, the Flemish Minister for Innovation, presented the award to our founders – Toon Coppens (CTO) and Lorenz Bogaert (CEO).

The awards, now in their fourth year, are a joint venture between Flemish Government and Ernst & Young. They were launched in 2004 to honour new companies for their growth, competitiveness and innovation – as well as international approach, entrepreneurship, good governance and vision. Previous winners of the Most Promising Company Award are Financial Architects, Transics and Televic . 
Netlog received the award at the ‘Company of the Year’ gala, organised as usual by Ernst & Young . Once again, the ceremony put successful Belgian businesses under the spotlight – including Carta Mundi , a playing cards manufacturer, who took the glorious title of ‘Company of the Year’.
- 21 octombrie 2008
Netlog grows smart

We have very good news to share. Not only that the Netlog community is growing steadily, but our team is growing as well having every day more colour, more strength, passion and intelligence. Just recently LuisellaG from Italy joined us as Business Developer. She will be concentrating mainly on her native country, the beautiful and lively Italy, but she will also assist our Business and Marketing teams with her pan-European knowledge. Before coming to Netlog, Luisella worked for prestigious clients such as Lycos, eBay and Skype working from Germany, UK and many other exciting places around Europe. She is also the proud owner of 2 master’s degree titles (one in web and new media marketing and one in marketing, advertising and publishing) and the author of a couple of articles on semantic search engines. She also has a chapter in Instrumentum Vocale and she’s a talented writer (well, she has to be if you think that she also worked as a journalist for around 5 years). We give her a warm welcome and wish her many happy days with Netlog!
- 20 octombrie 2008
OMD '08

If you’re planning on visiting the OMD’08 onference, don’t hesitate to get in touch . After witnessing the smooth organization and interesting topics last year, we felt Netlog can’t be absent on this year’s online-marketing-düsseldorf. If you’re looking for a refreshing talk while crossing the 36.000m2 large exhibition area, just go to Hall 11, booth 11H52 to meet with Netlog’s busdev team. Also both our founders confirmed their presence! We’ll all be available to discuss partnerships or demonstrate the Netlog site. Unfortunately we can’t invite all of our 3 million German speaking members, but we do have some entrance tickets available for commercial partners of Netlog! Feel free to contact leen_en to make an appointment on OMD.
- 17 septembrie 2008